Spring Marketing Seminars
NEIRA's Spring Marketing Seminars
New England Inns & Resorts has been successfully producing the spring marketing seminars for over 10 years. The seminars were created with the goal of bringing educational programs to our members in their backyards, allowing them to learn and engage with other members and gear up for the summer season. Pre-Covid, NEIRA would host six in-person seminars, one in each New England State in April and May. While this year’s seminars are virtual, we plan to be back on the road in 2022 in your backyard!
Please join us for any or all of the spring marketing seminars listed below. The seminars will be virtual, which means - more presenters - more content!
Big Brand Small Inn
Tuesday, April 6th | 1:00pm-2:15pm
Presented by Janet Eason, Founder and President, Eason Branding
Changes to Digital Marketing in 2021
Wednesday, April 7th | 10:00am-11:15am
Presented by Peter Ross, Co-founder, 829 Studios
Contactless Hospitality & Technology Trends: Learn how to leverage your hotel's operations data for marketing insights
Friday, April 9th | 10:00am-11:15am
Presented by Sean Cohen, Creative Director, Alice
Instagram for the hospitality Industry: Establishing an Aesthetic, Growing an Engaged Audience and intro to Advertising
Tuesday, April 13th | 1:00pm-2:15pm
Presented by Lyssa Goldberg, VP, Metter Media LLC
Rebuilding Your Marketing Strategy for Pandemic Recovery
Thursday, April 15th | 1:00pm-2:15pm
Presented by Christina Miranda, Principal, Redpoint
Metasearch Marketing, The Time is Now
Friday, April 16th | 10:00am-11:15am
Presented by Brian Fitzgerald, VP of Digital Strategy, O'Rourke